Independent price research

PRICE
LABS.

Retail prices, audited in public.

Exact products. Timestamped retailer checks. Downloadable evidence. Clear limits on every claim.

Inspect the source data
01LIVE TRACKER

Wheyflation

Wholesale whey is tight. We are measuring what reaches the shelf, exact tub by exact tub.

Open release
02PROTOCOL PUBLISHED

Black Friday Truth Study

A pre-committed test of whether 2026 sale prices actually beat the preceding 90 days.

Open release
01

Pre-commit

Publish the cohort and scoring rules before the result is known.

02

Show the rows

Release the observations behind every chart in reusable formats.

03

Keep watching

Update findings when new evidence changes the answer.

Use the evidence.

Journalists, researchers, and shoppers may inspect and cite the methodology page. Every public export excludes seeded reference prices and preserves the exact product, retailer, timestamp, and known price components.

Browse JSON and CSV exports